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Hiring - Digital Marketing & Growth Lead

🚨 We’re Hiring: Digital Marketing & Growth Lead (2-4 years Experience) 🏒 Company: SkillShikshya
πŸ“ Location: Sankhamul, Kathmandu
πŸ•’ Time: 10:00 AM – 6:00 PM (Sunday to Friday)
πŸ“„ Job Type: Full-Time (On-Site)

🌟 About the Role:
This is not a β€œrun ads and post content” role.

SkillShikshya is looking for a growth-obsessed operator who knows how to make noise, drive demand, and convert attention into enrollments.

You’ll own marketing like it’s your own product β€” from SEO to paid ads to viral campaigns β€” and lead a team to execute fast, test faster, and scale what works.

If you’re someone who thinks β€œhow do we make this blow up?” instead of β€œwhat should we post today?” β€” keep reading.

πŸ› οΈ Key Responsibilities:
β—‰ Own and execute end-to-end growth strategy (SEO, Ads, Content, Funnels).
β—‰ Launch and experiment with viral & guerrilla marketing campaigns that actually get attention.
β—‰ Plan, run, and scale Meta & Google Ads with strong focus on conversions.
β—‰ Build and optimize full-funnel systems (awareness β†’ leads β†’ enrollment β†’ retention).
β—‰ Decide what type of campaign works when β€” and execute it without overthinking.
β—‰ Provide script direction and content angles that hook and convert.
β—‰ Work hands-on with video editors & designers to create high-performing creatives.
β—‰ Own and enforce brand voice, positioning, and storytelling across all channels.
β—‰ Track numbers that matter β€” CPL, conversions, ROI, growth velocity.
β—‰ Mentor juniors, but also push them to execute faster and better.

πŸ’» Must-Have Skills & Mindset:
β—‰ Strong experience in SEO + Performance Marketing (Meta & Google Ads).
β—‰ Knows how to turn ideas into campaigns that perform.
β—‰ Clear understanding of what works in content, ads, and growth right now.
β—‰ Comfortable with content, scripts, funnels, and data β€” all together.
β—‰ Has a strong sense of production (what to make, how to make, why it will work).
β—‰ Decisive β€” doesn’t wait for validation to execute.
β—‰ Fast β€” tests, fails, learns, repeats.
β—‰ Strong communication β€” can lead, direct, and align teams.

🎯 Bonus Points:
β—‰ Experience making viral or breakout campaigns.
β—‰ Background in EdTech, SaaS, or high-growth startups.
β—‰ Strong instinct for branding + storytelling that converts.
β—‰ Experience leading a team in a high-speed execution environment.

🎁 What You’ll Gain:
β—‰ Full ownership β€” not just execution, but impact.
β—‰ Freedom to experiment, break things, and scale what works.
β—‰ A team that moves fast β€” no unnecessary approvals or slow processes.
β—‰ Direct impact on how thousands of students discover and join SkillShikshya.
β—‰ Competitive salary, lunch on the house, and last Sunday off every month.

πŸ’‘ If you’re someone who wants to build, experiment, and dominate attention β€” not just manage marketing β€” this is your role.
πŸ‘‰ Apply now. Let’s build something that actually grows