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The White Concept | Social edit
Full name
*
Email address
*
Business name
*
Instagram handle
*
Website
*
How often do you post?
*
A
Daily (10 pts)
B
Weekly (5 pts)
C
Rarely (0 pts)
Does your Instagram have a consistent visual identity?
*
A
Yes (10 pts)
B
No (0 pts)
Does your Instagram bio clearly explain what you do?
*
A
Yes it’s clear and tells people exactly what we do (10 pts)
B
Somewhat — it could be clearer(5 pts)
C
No - it’s unclear (0 pts)
Does your Instagram have a consistent and recognisable visual identity?
A
Yes — it feels cohesive and recognisable — 10 pts
B
Somewhat — it’s inconsistent in places — 5 pts
C
No — there’s no clear visual identity — 0 pts
How often do you use Reels or short-form video?
*
A
3+ times per week — 10 pts
B
1–2 times per week — 7 pts
C
A few times per month — 4 pts
D
Rarely / never — 0 pts
How often do you use Instagram Stories?
*
A
Daily / almost every day — 10
B
A few times per week — 7 pts
C
A few times per month — 4 pts
D
Rarely / never — 0 pts
Do you receive consistent engagement on your content (comments, shares & saves)?
*
A
Yes — my content regularly gets meaningful engagement — 10 pts
B
Sometimes — engagement is inconsistent — 5 pts
C
Rarely — I get very little engagement — 0 pts
Do you have a documented content strategy?
*
A
Yes — I have a clear strategy I follow — 10 pts
B
Somewhat — I have a plan, but it’s not consistent — 5 pts
C
No — I mostly post as I go — 0 pts
Do you have a clear understanding of your target audience?
*
A
Yes — I know exactly who I’m creating content for — 10 pts
B
Somewhat — I have an idea, but it’s not clearly defined — 5 pts
C
No — I’m not really sure who I’m targeting — 0 pts
How would you rate the quality and impact of your current content?
*
A
High quality & engaging — 10 pts
B
Good, but could be stronger — 5 pts
C
Needs improvement — 0 pts
What is your biggest social media struggle?
*
What would you most like help with?
*
Untitled multiple choice field
A
Social Media Management
B
Content Creation
C
Social Media Strategy
D
Content Planning
E
Branding & Visual Identity
F
I’m not sure — I need some guidance
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