Page 1 of 2
Branded by Fire — Retail Partner Discovery
Section 1: Contact Information
Your name
*
Job title or role
*
Business or retail company name
*
Business email address
*
Phone number
*
Company website
*
Primary business address
*
Section 2: Retail Business Profile
Which best describes your business?
*
A
Independent retail store
B
Multi-location retailer
C
Specialty grocery or market
D
Hardware or outdoor-living store
E
BBQ, grilling, or live-fire retailer
F
Restaurant or hospitality group
G
Distributor or wholesaler
H
E-commerce retailer
I
Corporate or promotional buyer
J
Other
How many locations do you currently operate?
*
A
One location
B
2–5 locations
C
6–20 locations
D
21–50 locations
E
More than 50 locations
F
Online only
G
Distributor serving multiple retailers
What geographic markets do you serve?
*
Please include cities, states, regions, or distribution territories.
Briefly describe your primary customer.
*
Which product categories do you currently carry?
*
BBQ and grilling
Outdoor living
Food and beverage
Sauces, seasonings, and specialty foods
Charcoal, wood, or cooking fuel
Cookware and cooking tools
Farm, ranch, or western lifestyle
Apparel and merchandise
Gifts and specialty products
Hospitality or foodservice products
Other
Section 3: Product Opportunities
What products or categories are you currently looking to add?
*
What matters most when considering a new brand?
*
Product quality
Wholesale pricing and margins
Customer demand
Brand story
Packaging and shelf appeal
Reliable inventory
Product exclusivity
Marketing support
In-store demonstrations or activations
Social-media support
Distribution and fulfillment
Locally or independently owned brands
What wholesale margin do you generally require?
*
A
Less than 30%
B
30–39%
C
40–49%
D
50% or greater
E
Depends on the product
F
Prefer to discuss
What is your typical opening order for a new brand?
*
A
Samples or test order
B
Less than $500
C
$500–$1,499
D
$1,500–$4,999
E
$5,000–$9,999
F
$10,000 or more
G
Case or pallet quantities
H
Depends on the product
Are you open to testing emerging or independent brands?
*
A
Yes
B
No
Would you be interested in products presented together through a curated collection or multi-brand catalog?
*
A
Yes
B
Possibly, depending on the brands
C
I prefer reviewing brands individually
D
I would like more information
Are there any product requirements or restrictions we should know about?
*
Certifications, packaging, insurance, shelf life, UPCs, case quantities, regional restrictions, or vendor requirements.
Section 4: Purchasing Process
Who makes purchasing decisions for your business?
*
A
I make the final decision
B
I make recommendations
C
A purchasing team makes the decision
D
A corporate office makes the decision
E
Another buyer must be included
How do you prefer to review new products?
*
Digital catalog
Product samples
Virtual presentation
In-person sales meeting
Trade show or industry event
In-store demonstration
Wholesale marketplace
Sell sheets and pricing information
What information do you require before considering a new product?
*
Wholesale pricing
Suggested retail pricing
Minimum order quantities
Product samples
Product specifications
Insurance documents
Sales history
Retail references
Distribution information
Marketing plan
Promotional or activation support
When are you looking to bring in new products?
*
A
Immediately
B
Within 30 days
C
Within 60–90 days
D
Within 3–6 months
E
For an upcoming seasonal reset
F
Currently researching opportunities
Do you have scheduled buying periods or category-review dates?
*
Section 5: Partnership Opportunities
Which Branded by Fire services interest you?
*
Access to emerging retail-ready brands
Curated product recommendations
Multi-brand purchasing opportunities
Regional product exclusivity
In-store demonstrations
Product-launch activations
Retail events
Social-media collaborations
Custom product bundles
Wholesale or distribution opportunities
Would you be interested in hosting brand demonstrations or promotional activations?
*
A
Yes
B
Possibly
C
Not currently
Would you like to receive the Branded by Fire product catalog when available?
*
A
Yes
B
No
Is there anything else we should know about your stores, customers, or purchasing needs?
*
How did you hear about Branded by Fire?
*
A
Networking event
B
Referral
C
Social media
D
Brand representative
E
Retail event or trade show
F
Online search
G
Other
Contact permission
I agree to be contacted by Branded by Fire regarding products, purchasing opportunities, catalogs, and potential retail partnerships.
*
I agree
Submit