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How your store manages email and SMS costs

About 10 minutes. Please describe real events, not opinions. Short answers are fine, and "never happened" is a useful answer too.

I'm researching this problem to decide whether to build a product. Nothing is for sale here. I'm Hieu Tran; I use AI tools to help with this research, including drafting messages and organising responses. Answers are kept private and only shared in anonymised form.

Think of the last time your Klaviyo bill went up: a profile tier jump, SMS charges, a wave of bot signups. What happened, and when did you notice?

What did you do about it (suppressed profiles, downgraded, switched tools), and what did it cost or save?

How do you decide today who stays on your list and who gets suppressed? Walk through it.

What else have you considered or tried (Omnisend, Shopify Messaging, Mailchimp, an agency)? Why did you stay or switch?

Your role

Company website

Profiles in your account

A
B
C
D

Email for one or two short follow-up questions (optional)